survey finds 86 percent of U.S. retailers can’t find seasonal workers to meet holiday shopping rush


SAN FRANCISCO, Dec. 27 2021 / PRNewswire-PRWeb / –, the premier resource for free and professional resume templates, has published a recent investigation report on the continuing labor shortage and its impact on the hiring of seasonal workers in the retail industry. The study generated responses from 1,250 store owners and managers in United States.

According to the study, 86 percent of retailers who hire seasonal staff report having difficulty finding and hiring temporary workers during the holidays. Twenty-four percent of store owners report a lack of 1 and 25 seasonal employees. Sixteen percent of respondents are understaffed, with 26 to 50 employees needed, and 11 percent have between 51 and 75 unfilled positions. In contrast, only 14% of retailers say they have no shortage of staff for the holiday season.

The survey results indicate that some key challenges for retailers include a lack of qualified candidates and low employee retention. Forty-four percent of respondents say it is difficult to find qualified candidates. Likewise, 44% of retailers also hired temporary workers who quit after working a few shifts. Of those surveyed who found suitable candidates, 41 percent say candidates did not show up for interviews and 38 percent hired employees who did not show up for their assigned shifts.

The survey shows that most retailers, 61%, believe the COVID-19 pandemic is the main reason for the staff issues. Forty-seven percent of those polled say that fewer people are looking for temporary work during holidays overall. Forty-two percent of retailers say many people prefer not to work during the holidays, and 40 percent say worker laziness is a dynamic contributing to the labor shortage.

“There is a pervasive energy in the workplace that resonates with all workers, that there is something best for them”, guidance counselor and recruiter Stacie Haller said. “With the abundance of job opportunities available and the media message that now is the time to get the job you want, job seekers feel empowered to do whatever they want during the process. hiring. “

In response to the challenges of the seasonal workforce, many business owners are offering incentives to attract temporary workers. Forty-nine percent of retailers increased their wages, 44 percent offered sign-up bonuses and 40 percent gave employee discounts. Other incentives include health insurance (38%), permanent job offers (36%) and paid vacation (34%). Conversely, 52% of retailers solved staffing issues by asking their regular employees to work overtime, and 41% ask non-merchant employees to take on retail responsibilities. commissioned this survey to identify hiring challenges among retailers during the holiday season. The survey was administered through the Pollfish online survey platform December 10 to December 11, 2021. Each respondent was found via a screening question and was required to own or manage a retail business that hires temporary staff for the holiday shopping season. To view the full report, please visit

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