Today marks the annual celebration of one of the most iconic video franchises and characters of all time.
What happened: Mario Day is celebrated on March 10 every year. The date written in abbreviated form spells out Mario with the 1 and the 0 replacing the letters I and O.
Nintendo Co (OTC: NTDOY), owner of the franchise, began celebrating the holidays in 2016.
Learn more: https://t.co/1wWDk8u6DE pic.twitter.com/aajMpVD0nJ
— Nintendo of America (@NintendoAmerica) March 10, 2022
Mario made his debut in the 1981 video game “Donkey Kong.” Nintendo would give Mario his own game with the 1983 release “Mario Bros.” with Mario and Luigi. Mario was created by Shigeru Miyamoto, the Japanese video game designer who also created Donkey Kong, Starfox, and The Legend of Zelda.
Several retailers are taking part in Mario Day by offering landing pages with discounted Mario and Nintendo games and merchandise.
Best Buy Co. Inc. (NYSE: BBY) is among the companies celebrating Mario Day.
“Celebrate all things Mario with deals on a range of Mario-themed video games, accessories, toys and more, including deals you’ll only find today,” the company said. society.
The Nintendo Store is celebrating with a “MAR10 Daily Sale” and offering discounts on digital games featuring Mario and other Nintendo characters. The offers on the site will last until Sunday, March 13.
Walmart Inc. (NYSE: WMT) is offering a “Mario Week Sale” with 21 items mentioned and all discounted to celebrate the popular character.
Related Link: Super Mario 64 Video Game Hits Record $1.56 Million As Graded Sealed Game Sales Heat Up
Why it matters: Like many other holidays, Mario Day is celebrated with huge sales and promotional events. Nintendo started offering discounted Mario games and merchandise and hosting events when they recognized the holiday in 2016.
The Super Mario franchise ranks third all-time with 387.7 million units sold across more than 20 games. The Mario franchise as a whole ranks first with 740 million units sold.
Walt Disney Co. (NYSE: DIS) is another company that has adopted an annual fan-recognized holiday and used it to launch new products and events. May 4 is celebrated annually as Star Wars Day with the date of a play on the famous slogan “May the force be with you”.
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