First offers, what to expect and FAQ


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  • Target’s Deal Days event will likely take place in July.
  • You can expect tons of great deals that often match those offered on Amazon Prime Day 2022.
  • Below, we’ll answer questions about the event and highlight the kind of deals you can expect.

Amazon Prime Day, the retail giant’s annual sales event, takes place in July, but it won’t be the only one. Amazon will likely compete with sales from several other retailers, including Target.

In 2021, the Target Deal Days event was longer than Prime Day but shorter than Walmart’s Deals for Days event.

From what we’ve seen in the last year, we’re expecting tons of great deals on just about everything, from smart home speakers at air fryers. So whether you’re looking for the latest tech or want to save on the essentials, you can find great deals during Deal Days.

We’ll answer some frequently asked questions below and highlight some of the best deals you can buy at Target as they become available.

The best early Target Prime Day deals

Buy the same prices from Walmart’s deals for days and other competing sales

When is Target’s Amazon Prime Day 2022 concurrent sale?

The Target Deal Days event will likely take place in July. Amazon has yet to announce exact Prime Day dates, but we expect Target’s sale to last as long or slightly longer.

What deals will Target be running during Amazon Prime Day?

Last year, Target’s competing Prime Day sale featured strong deals on a ton of product categories, including gaming, smart home, audio, personal carerobot vacuum cleaners, upright vacuum cleanersand more.

In 2021, Target’s Deal Days brought deep discounts on brands like JBL, Instant Pot, Nintendo, Braun and Shark.

The main draw to shopping at Target during Prime Day is that the deals are available to everyone, not just Prime members.

Prime Day is one of the many benefits of being an Amazon Prime member, which means those without a membership are out of luck. Shopping Target’s Prime Day deals are also a good idea if you’re in a rush to place your order, as in-store pickup is often available for many items.

When is Amazon Prime Day 2022?

Amazon Prime Day 2022 is scheduled for July, but we don’t know the exact dates yet.

For the past few years, Target has not offered any exclusive offers or promotions to RedCard holders. While it remains to be seen if this trend continues, the chances of additional promotions are slim.

Either way, Target RedCard holders will enjoy the same perks during the Concurrent Sale that they enjoy year-round, including free shipping with no minimum order and an additional 5% discount at checkout.

Will the Target Circle program offer exclusive offers during Target’s concurrent sale?

Target Circle, the rewards program of the same name, will likely be full of coupons and deals during Target’s Amazon Prime Day 2022 competition. Membership is free and unlocks discounts for Target shoppers all year round.

Can anyone shop from Target’s competing Amazon Prime Day deals?

Unlike Amazon Prime Day, which is an exclusive event for Amazon Prime subscribers, anyone can take advantage of Target’s concurrent sale.

From what we’ve seen in the past, Target tends to price match many doorbuster-style deals from Amazon. Of course, Target can’t replicate the breadth of Amazon’s offerings, but it’s a valid alternative for those who don’t want to pay for an Amazon Prime membership.

If you’re not an Amazon Prime member yet, you can try it out for free. The 30-day trial also gives you access to Prime Day. You’ll want to wait until you have the exact dates for Prime Day to make sure you don’t miss it if you plan to cancel.

How can I prepare for the Target sale?

For the best prices, download the Target app and sign up for the company’s free loyalty program, Target Circle, to earn additional discounts. Having them on hand will not only save you money during Target’s Prime Day sale, but also throughout the year.

Learn more about how the Insider Reviews team rates deals and why you should trust us.


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